What is Pocket Go?
Pocket Go is a Japan travel service created by Keith, an experienced local guide based in Japan.
We created Pocket Go with a simple idea:
To combine the best parts of private travel and traditional guided tours into one seamless experience.
Traditional group tours are affordable and include a guide, but they often follow fixed schedules and leave little room for personal preferences.
Independent travel offers complete freedom, but planning transportation, reservations, tickets, and local logistics on your own can be expensive, time-consuming, and overwhelming.
Pocket Go brings the strengths of both together.
You enjoy the flexibility and personalized experience of independent travel, while benefiting from the convenience, guidance, and value of a professionally planned tour — all with one transparent service designed around you.
The freedom of independent travel. The peace of mind of a guided tour.
Why Travel with Pocket Go?
Convenient & Stress-Free
Planning a trip to Japan shouldn’t be stressful.
Simply tell us about your travel plans through our Contact page, and we’ll help you create an itinerary that matches your interests, schedule, and travel style.
From transportation planning and attraction recommendations to restaurant reservations and local advice, we’ll take care of the details so you can focus on enjoying your journey.

Transparent & Great Value
We believe travel pricing should be simple, honest, and easy to understand.
All consultations before booking are completely free, and there’s no obligation to book our services.
Our guide fee includes transportation during the tour, fuel, tolls, and the guide’s travel-related expenses, so you won’t encounter unexpected charges after arriving in Japan.
The only additional charge applies if you request extra guiding time beyond the agreed schedule.

Experience Japan Beyond the Tourist Trail
Japan is more than famous landmarks.
At Pocket Go, we believe the most memorable experiences often happen away from the crowds.
In addition to popular destinations, we can recommend seasonal festivals, local events, hidden viewpoints, charming neighborhoods, and unique places that many visitors never discover.
Your journey will be designed around your interests, not just a standard sightseeing checklist.

Personalized for Every Traveler
Every traveler is different, and every journey should be too.
Whether you’re traveling with children, seniors, or family members who require special assistance, we’ll customize your itinerary to match your needs and travel pace.
We can reduce walking distances, recommend family-friendly activities, and provide child safety seats free of charge whenever needed, helping everyone travel comfortably and with confidence.

Safety & Local Support
While Japan is one of the safest countries in the world, unexpected situations can still happen.
Our guides are trained in disaster preparedness and emergency response. If an earthquake, severe weather event, or other emergency occurs during your trip, we’ll help you stay safe, informed, and supported.
Even outside your guided tour, you can still contact us if you need local assistance during your stay in Japan. We’re always happy to help whenever we can.

Meet Your Guide

Keith Li
Founder & Lead Guide
I’ve been living in Japan since 2008 and have helped more than 1,000 travel groups explore Japan.
I created Pocket Go because I believe travel should be personal, flexible, and worry-free—not limited by the rigid schedules of traditional tours or the complexity of planning everything yourself.
My goal is simple: to help every traveler experience Japan comfortably, safely, and in a way that matches their own interests.
🇯🇵 Living in Japan
18+ Years
👥 Travelers Guided
1,000+
🚗 Safe Driving
500,000+ km
Zero Accidents
⭐ Record
Zero Customer Complaints
🗣 Languages
Chinese
English
Japanese
📍 Specialties
Tokyo
Hidden Gems
Seasonal Events